I was commissioned to create a promotional video for a video content course for Syntra-AB. It had to be something which would draw the target audience to be interested and possibly apply for the course. After some research on previous campaigns which had a more slower pace, we determined that we had to go for a more modern flashy style to be able to catch the attention on social media yet still had to clearly show what the course represented. Two days of filming were done among the students with a variety of imagery to correctly represent what is expected during the course. We added a voice over as an extra feat for the video and added closed captions. This we the user is able to either visually see what is said when muted or listen if audio is enabled.